{"id":3700,"date":"2019-02-22T17:00:18","date_gmt":"2019-02-23T01:00:18","guid":{"rendered":"https:\/\/markccrowley.com\/?p=3700"},"modified":"2020-02-21T13:25:08","modified_gmt":"2020-02-21T21:25:08","slug":"james-otoole-leadership-lessons-from-the-enlightened-capitalists","status":"publish","type":"post","link":"https:\/\/staging-wmplo.xyz\/mark-c-divi5\/james-otoole-leadership-lessons-from-the-enlightened-capitalists\/","title":{"rendered":"James O\u2019Toole: Leadership Lessons From The Enlightened Capitalists"},"content":{"rendered":"<iframe loading=\"lazy\" src=\"https:\/\/player.blubrry.com\/?media_url=https%3A%2F%2Fmedia.blubrry.com%2Fleadfromtheheartpodcast%2Fcontent.blubrry.com%2Fleadfromtheheartpodcast%2FLead_From_The_Heart_Podcast_-_Episode_21_-_Jim_O_Toole-2.mp3&amp;podcast_link=https%3A%2F%2Fstaging-wmplo.xyz%2Fmark-c-divi5%2Fjames-otoole-leadership-lessons-from-the-enlightened-capitalists%2F#mode-Light&border-000000&progress-000000\" scrolling=\"no\" width=\"100%\" height=\"165\" frameborder=\"0\" id=\"blubrryplayer-1\" class=\"blubrryplayer\" title=\"Blubrry Podcast Player\"><\/iframe><p class=\"powerpress_links powerpress_links_mp3\" style=\"margin-bottom: 1px !important;\">Podcast: <a href=\"https:\/\/media.blubrry.com\/leadfromtheheartpodcast\/content.blubrry.com\/leadfromtheheartpodcast\/Lead_From_The_Heart_Podcast_-_Episode_21_-_Jim_O_Toole-2.mp3\" class=\"powerpress_link_pinw\" target=\"_blank\" title=\"Play in new window\" onclick=\"return powerpress_pinw('https:\/\/staging-wmplo.xyz\/mark-c-divi5\/?powerpress_pinw=3700-podcast');\" rel=\"nofollow\">Play in new window<\/a> | <a href=\"https:\/\/media.blubrry.com\/leadfromtheheartpodcast\/content.blubrry.com\/leadfromtheheartpodcast\/Lead_From_The_Heart_Podcast_-_Episode_21_-_Jim_O_Toole-2.mp3\" class=\"powerpress_link_d\" title=\"Download\" rel=\"nofollow\" download=\"Lead_From_The_Heart_Podcast_-_Episode_21_-_Jim_O_Toole-2.mp3\">Download<\/a><\/p><p><em><strong><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-3701\" src=\"https:\/\/staging-wmplo.xyz\/mark-c-divi5\/wp-content\/uploads\/2019\/02\/OToole-300.jpg\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/staging-wmplo.xyz\/mark-c-divi5\/wp-content\/uploads\/2019\/02\/OToole-300.jpg 300w, https:\/\/staging-wmplo.xyz\/mark-c-divi5\/wp-content\/uploads\/2019\/02\/OToole-300-150x150.jpg 150w, https:\/\/staging-wmplo.xyz\/mark-c-divi5\/wp-content\/uploads\/2019\/02\/OToole-300-240x240.jpg 240w, https:\/\/staging-wmplo.xyz\/mark-c-divi5\/wp-content\/uploads\/2019\/02\/OToole-300-184x184.jpg 184w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/strong><\/em>We all know the primary reason companies go into business is to make money.<\/p>\n<p><em><span style=\"text-decoration: underline;\"><strong>But is it possible for organizations to thrive financially while also doing good in the world?<\/strong><\/span><\/em><\/p>\n<p><strong>USC Marshall School of Business Professor Emeritus, Jim O\u2019Toole\u00a0<\/strong>spent ten years researching companies that were founded with the uncommon ambition of driving profits \u2013 while also caring about the well-being of employees, customers &amp; communities. <strong><em>This podcast is devoted to exploring all of the leadership lessons O&#8217;Toole acquired from his research.<\/em><\/strong><\/p>\n<p>In his new book, <strong><em>\u201cThe Enlightened Capitalists<\/em><\/strong><em>: <\/em><em>Cautionary Tales of Business Pioneers Who Tried To Do Well By Being Good<strong>,\u201d <\/strong><\/em>O\u2019Toole tells the remarkable stories of well-known companies like <strong>Hersheys, Lever Brothers, Johnson &amp; Johnson, Levi Strauss, Herman Miller, &amp; Southwest Airlines<\/strong>. All had founders who took the road less traveled by seeking to enrich not just shareholders \u2013 but also their workers (&amp; society overall) \u2013 tied to the belief that their businesses would perform better by doing so.<\/p>\n<p>What O\u2019Toole discovered is that all of these company\u2019s founders had the \u201cmoral courage\u201d to operate a business by an entirely different set of rules. And almost from the beginning, virtually all of them were met with intense criticism and resistance from shareholders, competitors \u2013 even from some of their very own managers.<\/p>\n<p>That all these organizations survive decades or even a century later is testimony to the profound visions of their original leaders.\u00a0 But as O\u2019Toole found, after each founder passed away, the successor CEO almost always gutted the original culture, and dismissed the very values that had helped make their companies so successful.<a href=\"https:\/\/staging-wmplo.xyz\/mark-c-divi5\/wp-content\/uploads\/2019\/02\/Unknown-1.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-3866 alignleft\" src=\"https:\/\/staging-wmplo.xyz\/mark-c-divi5\/wp-content\/uploads\/2019\/02\/Unknown-1.jpeg\" alt=\"\" width=\"183\" height=\"276\" \/><\/a><\/p>\n<p>In this podcast, we discuss the reasons why so many leaders \u2013 then and to this day \u2013 so willingly dismiss the example of leaders like <strong>Milton Hershey, James Cash Penney<\/strong> and <strong>Herb Kelleher<\/strong> who irrefutably proved that leaders can create organizations that are good for both people <em>and<\/em> profits.<\/p>\n<p>At the end of the podcast, I asked Professor O\u2019Toole if, tied to everything he&#8217;d learned from researching the Enlightened Capitalists, whether putting people first is the leadership model of the future. \u00a0His answer provides invaluable insight for any entrepreneur, manager or leader who seeks to excel in the 21<sup>st<\/sup>Century.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We all know the primary reason companies go into business is to make money. But is it possible for organizations to thrive financially while also doing good in the world? USC Marshall School of Business Professor Emeritus, Jim O\u2019Toole\u00a0spent ten years researching companies that were founded with the uncommon ambition of driving profits \u2013 while [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3701,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[283],"tags":[369,367,368,364,258,127,327,365,366],"class_list":["post-3700","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast","tag-conscious-capitalism","tag-herb-kelleher","tag-james-cash-penney","tag-james-otoole","tag-lead-from-the-heart","tag-leadership-2","tag-mark-c-crowley","tag-the-enlightened-capitalists","tag-usc-marshall-school-of-business"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>James O\u2019Toole: Leadership Lessons From The Enlightened Capitalists - Mark C. Crowley<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/7pu.55f.myftpupload.com\/james-otoole-leadership-lessons-from-the-enlightened-capitalists\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"James O\u2019Toole: Leadership Lessons From The Enlightened Capitalists\" \/>\n<meta property=\"og:description\" content=\"We all know the primary reason companies go into business is to make money. But is it possible for organizations to thrive financially while also doing good in the world? To answer this question, USC Marshall School of Business Professor Emeritus, Jim O\u2019Toole\u00a0spent ten years researching companies that were founded with the uncommon ambition of driving profits \u2013 while also taking on responsibility for the well-being of employees, customers &amp; communities. In his new book, \u201cThe Enlightened Capitalists: Cautionary Tales of Business Pioneers Who Tried To Do Well By Being Good,\u201d O\u2019Toole tells the remarkable stories of well-known companies like Hersheys, Lever Brothers, Johnson &amp; Johnson, Levi Strauss, Herman Miller, &amp; Southwest Airlines. All had founders who took the road less traveled by seeking to enrich not just shareholders \u2013 but also their workers (&amp; society overall) \u2013 tied to the belief that their businesses would perform better by doing so. What O\u2019Toole discovered is that all of these company\u2019s founders had the \u201cmoral courage\u201d to operate a business by an entirely different set of rules. And almost from the beginning, virtually all of them were met with intense criticism and resistance from shareholders, competitors \u2013 even from some of their very own managers. That all these organizations survive decades or even a century later is testimony to the profound visions of their original leaders.\u00a0 But as O\u2019Toole found, after each founder passed away, the successor CEO almost always gutted the original culture, and dismissed the very values that had helped make their companies so successful. In this podcast, we discuss the reasons why so many leaders \u2013 then and to this day \u2013 so willingly dismiss the example of leaders like Milton Hershey, James Cash Penney and Herb Kelleher who irrefutably proved that leaders can create organizations that are good for both people and profits. At the end of the podcast, I asked Professor O\u2019Toole if, tied to everything he&#039;d learned from researching the Enlightened Capitalists, whether putting people first is the leadership model of the future. \u00a0His answer provides invaluable insight for any entrepreneur, manager or leader who seeks to excel in the 21stCentury.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/7pu.55f.myftpupload.com\/james-otoole-leadership-lessons-from-the-enlightened-capitalists\/\" \/>\n<meta property=\"og:site_name\" content=\"Mark C. Crowley\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/leadfromtheheart\" \/>\n<meta property=\"article:published_time\" content=\"2019-02-23T01:00:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-02-21T21:25:08+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/7pu.55f.myftpupload.com\/wp-content\/uploads\/2019\/02\/OToole-300.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"300\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Mark C. Crowley\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"James O\u2019Toole: Leadership Lessons From The Enlightened Capitalists\" \/>\n<meta name=\"twitter:description\" content=\"We all know the primary reason companies go into business is to make money. But is it possible for organizations to thrive financially while also doing good in the world? To answer this question, USC Marshall School of Business Professor Emeritus, Jim O\u2019Toole\u00a0spent ten years researching companies that were founded with the uncommon ambition of driving profits \u2013 while also taking on responsibility for the well-being of employees, customers &amp; communities. In his new book, \u201cThe Enlightened Capitalists: Cautionary Tales of Business Pioneers Who Tried To Do Well By Being Good,\u201d O\u2019Toole tells the remarkable stories of well-known companies like Hersheys, Lever Brothers, Johnson &amp; Johnson, Levi Strauss, Herman Miller, &amp; Southwest Airlines. All had founders who took the road less traveled by seeking to enrich not just shareholders \u2013 but also their workers (&amp; society overall) \u2013 tied to the belief that their businesses would perform better by doing so. What O\u2019Toole discovered is that all of these company\u2019s founders had the \u201cmoral courage\u201d to operate a business by an entirely different set of rules. And almost from the beginning, virtually all of them were met with intense criticism and resistance from shareholders, competitors \u2013 even from some of their very own managers. That all these organizations survive decades or even a century later is testimony to the profound visions of their original leaders.\u00a0 But as O\u2019Toole found, after each founder passed away, the successor CEO almost always gutted the original culture, and dismissed the very values that had helped make their companies so successful. In this podcast, we discuss the reasons why so many leaders \u2013 then and to this day \u2013 so willingly dismiss the example of leaders like Milton Hershey, James Cash Penney and Herb Kelleher who irrefutably proved that leaders can create organizations that are good for both people and profits. At the end of the podcast, I asked Professor O\u2019Toole if, tied to everything he&#039;d learned from researching the Enlightened Capitalists, whether putting people first is the leadership model of the future. \u00a0His answer provides invaluable insight for any entrepreneur, manager or leader who seeks to excel in the 21stCentury.\" \/>\n<meta name=\"twitter:creator\" content=\"@MarkCCrowley\" \/>\n<meta name=\"twitter:site\" content=\"@markccrowley\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mark C. 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At the end of the podcast, I asked Professor O\u2019Toole if, tied to everything he'd learned from researching the Enlightened Capitalists, whether putting people first is the leadership model of the future. \u00a0His answer provides invaluable insight for any entrepreneur, manager or leader who seeks to excel in the 21stCentury.","og_url":"https:\/\/7pu.55f.myftpupload.com\/james-otoole-leadership-lessons-from-the-enlightened-capitalists\/","og_site_name":"Mark C. Crowley","article_publisher":"https:\/\/www.facebook.com\/leadfromtheheart","article_published_time":"2019-02-23T01:00:18+00:00","article_modified_time":"2020-02-21T21:25:08+00:00","og_image":[{"width":300,"height":300,"url":"https:\/\/7pu.55f.myftpupload.com\/wp-content\/uploads\/2019\/02\/OToole-300.jpg","type":"image\/jpeg"}],"author":"Mark C. Crowley","twitter_card":"summary_large_image","twitter_title":"James O\u2019Toole: Leadership Lessons From The Enlightened Capitalists","twitter_description":"We all know the primary reason companies go into business is to make money. But is it possible for organizations to thrive financially while also doing good in the world? To answer this question, USC Marshall School of Business Professor Emeritus, Jim O\u2019Toole\u00a0spent ten years researching companies that were founded with the uncommon ambition of driving profits \u2013 while also taking on responsibility for the well-being of employees, customers & communities. In his new book, \u201cThe Enlightened Capitalists: Cautionary Tales of Business Pioneers Who Tried To Do Well By Being Good,\u201d O\u2019Toole tells the remarkable stories of well-known companies like Hersheys, Lever Brothers, Johnson & Johnson, Levi Strauss, Herman Miller, & Southwest Airlines. 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